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We are delighted to announce that Deborah Pevenstein has joined the Optii team as our new Chief Revenue Officer.

Deborah has a track record of success helping large corporations and start-ups achieve their goals, growing strategically and profitably. Her expertise spans product positioning, customer marketing and go-to-market sales strategies for multiple hospitality, technology, financial services, and consumer goods brands. She has held senior roles within a number of corporations such as TravelClick and Citigroup.

Deborah will join the Optii team to oversee sales and marketing as well as building out Optii’s global footprint and customer base. As the world slowly starts to reopen and we see the very early stages of leisure travel regenerating, she will form a central part of the team helping Optii customers to optimize their hotel operations on their pathway to recovery.

Katherine Grass, CEO of Optii said, “The hotel industry has faced one of its biggest challenges during this pandemic and the path ahead remains uncertain for many. With Deborah’s expertise we can continue to provide our solutions to hotels, helping them to cut costs and improve operational efficiency as the industry rebuilds. We’re delighted to have her as part of the team.”

Deborah said, “I’m thrilled to be joining the Optii team to further our efforts to innovate housekeeping operations. It’s a challenging time for the hospitality industry and Optii has a unique opportunity to help our hotel customers become more creative in their approach to cleaning and better protect their staff, while giving piece of mind to guests and mitigating costs. It’s a win for hotel operators, investors, and most importantly, for hotel guests.”

Deborah holds an MBA from the University of Chicago Booth School of Business and a BSBA in marketing and international business from Washington University in St. Louis.