--- title: Wendy Zapach, CRO of Optii, to Moderate HSMAI Boston GM Panel description: Optii Solutions is welcoming Jami Poe, as Sr. Director of Sales, Americas, to support the strong growth the company has experienced in North America post-pandemic. image: https://www.optiisolutions.com/hubfs/Wendy%20HSMAI%20Panel-2.png --- [ All Posts](https://www.optiisolutions.com/blogs) # Wendy Zapach, CRO of Optii, to Moderate HSMAI Boston GM Panel Jul 24, 2024 By [ Optii Solutions ](https://www.optiisolutions.com/blogs/author/optii-solutions) ![](https://help.optiisolutions.com/hubfs/Wendy%20HSMAI%20Panel-2.png) * * *Newly appointed  Optii CRO will lead a panel discussion of highly accomplished and thoughtful hospitality industry leaders* **Austin, Texas: **the leading hotel operations software, today announced that Wendy Zapach, the company's Chief Revenue Officer, has been selected as the moderator for the HSMAI (Hospitality Sales and Marketing Association International) Boston General Managers Panel. The HSMAI Boston General Managers Panel is an exclusive event that brings together industry leaders, hotel general managers, and experts to discuss the latest trends, challenges, and opportunities in the hospitality sector. This panel discussion serves as a platform for knowledge sharing, collaboration, and networking among the participants. Wendy Zapach, an accomplished executive with over twenty years of experience in hospitality and hotel operations technology, is widely recognized for her expertise in growing hotel technology SaaS companies. As the Chief Revenue Officer of Optii Solutions, she is consulting and guiding hoteliers in optimizing their operations to increase guest satisfaction and profits . During the panel discussion, Wendy Zapach will guide the conversation and facilitate dialogue on a range of topics, including emerging trends in revenue management, operational efficiency, leveraging technology, and enhancing guest experiences. Zapach will be joined by Dakeya Christmas, General Manager, Hampton Inn by Hilton, Trish Berry, General Manager, The Yotel Hotel, Agnes Hayes, General Manager, Whitney Hotel Boston, and Ryan Phillips, General Manager, Pyramid Global Hospitality. "I am honored to moderate the HSMAI Boston General Managers Panel, and share the stage with an all-star line-up of industry thought leaders," said Wendy Zapach. "This event presents an excellent opportunity for hoteliers to come together, share their experiences, and gain new insights that will help them navigate the evolving hospitality industry successfully. I look forward to leading engaging discussions and fostering valuable connections among the panelists and attendees." The HSMAI Boston General Managers Panel will take place on June 22, 2023 at 5:30 PM-8:00 PM at Hampton Inn by Hilton Boston Seaport District. Hotel general managers, revenue managers, and other hospitality professionals interested in attending the event can register [online through the HSMAI Boston here.](https://web.cvent.com/event/3068fc87-d3f3-4bd3-9be8-45d035f4a125/regProcessStep1)** ** **About Optii Solutions** Optii Solutions is a hotel operations solution that leverages smarter technologies such as artificial intelligence, analytics, messaging and mobility to improve the efficiency and effectiveness of housekeeping and service delivery departments. For further information, please visit:[www.optiisolutions.com](https://www.optiisolutions.com/)  **Contact** Rama Samal-McCausland  [rsamalmccausland@fireoth.com](mailto:rsamalmccausland@fireoth.com)  +44 7842 797728 ### Get started with Optii today ##### Optimize Your Hotel Operations with Predictive Technology [ Request a Demo ](https://www.optiisolutions.com/contact-us) #### Heading 1 with a request body that specifies how to map the columns of your import file to the associated CRM properties in HubSpot.... In the request JSON, define the import file details, including mapping the spreadsheet's columns to HubSpot data. Your request JSON should include the following fields:... entry for each column. ![hsk b2 1](https://help.optiisolutions.com/hubfs/Optii_theme_2024/Images/hsk%20b2%201.png) ![Shape](https://www.optiisolutions.com/hubfs/Optii_theme_2024/Images/shape.svg) ### Related Posts [![hitec_2023_pr](https://help.optiisolutions.com/hubfs/hitec_2023_pr.png) ](https://www.optiisolutions.com/blogs/optii-to-showcase-hotel-operations-platform-at-hitec-2023) #### [Optii Solutions to Showcase It’s Leading Hotel Operations Platform at HITEC 2023 in Toronto](https://www.optiisolutions.com/blogs/optii-to-showcase-hotel-operations-platform-at-hitec-2023) Jul 24. 2024 [Read More](https://www.optiisolutions.com/blogs/optii-to-showcase-hotel-operations-platform-at-hitec-2023) [![hotel%20lights](https://cdn2.hubspot.net/hubfs/6312785/hotel%20lights.jpg) ](https://www.optiisolutions.com/blogs/hospitalityforhopedrive) #### [Optii offered cost free to all 17,000 participating hotels](https://www.optiisolutions.com/blogs/hospitalityforhopedrive) Jul 24. 2024 [Read More](https://www.optiisolutions.com/blogs/hospitalityforhopedrive) [![Email%20Headers%20%20Blogs%20-%20New%20Template%20-%20Yellow-Jun-19-2023-05-44-29-9390-PM](https://help.optiisolutions.com/hubfs/Email%20Headers%20%20Blogs%20-%20New%20Template%20-%20Yellow-Jun-19-2023-05-44-29-9390-PM.png) ](https://www.optiisolutions.com/blogs/deploying-ai-to-increase-productivity-efficiency-an-personalization-for-hoteliers) #### [Sneak peek into HITEC 2023: Deploying AI to increase productivity, efficiency and personalization for hoteliers](https://www.optiisolutions.com/blogs/deploying-ai-to-increase-productivity-efficiency-an-personalization-for-hoteliers) Jul 24. 2024 [Read More](https://www.optiisolutions.com/blogs/deploying-ai-to-increase-productivity-efficiency-an-personalization-for-hoteliers) ###### Join Our Newsletter Subscribe to stay up-to-date with all things Optii. ###### About Us [ About Optii ](https://www.optiisolutions.com/about-optii) [ Meet the Team ](https://www.optiisolutions.com/team) [ Partners ](https://www.optiisolutions.com/partners-and-integrations) [ Careers ](https://www.optiisolutions.com/jobs) ###### Solutions [ Housekeeping ](https://www.optiisolutions.com/housekeeping) [ Service ](https://www.optiisolutions.com/service) [ Maintenance ](https://www.optiisolutions.com/maintenance) [ Chat ](https://www.optiisolutions.com/chat) [ Guest Engagement ](https://www.optiisolutions.com/guest-engagement) ###### Resources [ Blog ](https://www.optiisolutions.com/blogs) [ Case Studies ](https://www.optiisolutions.com/case-studies) [ Press ](https://www.optiisolutions.com/press-release) ###### Get in Touch [ Log In ](https://optii.app/login) [ Contact Us ](https://www.optiisolutions.com/contact-us) [ Request a Demo ](https://www.optiisolutions.com/request-a-demo) ###### Follow Us [![LI-Logo 1](https://help.optiisolutions.com/hubfs/Optii_theme_2024/Images/LI-Logo%201.svg) ](https://www.linkedin.com/company/optii-solutions) [![FooterLogo](https://help.optiisolutions.com/hubfs/Optii_theme_2024/Images/FooterLogo.svg) ](https://www.optiisolutions.com) Copyright © 2026 Optii - [ TERMS & CONDITIONS ](https://www.optiisolutions.com/terms-and-conditions) - [ PRIVACY POLICY ](https://www.optiisolutions.com/privacy-policy) ![](https://px.ads.linkedin.com/collect/?pid=2368706&fmt=gif) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Optii Solutions", "url" : "https://www.optiisolutions.com/blogs/author/optii-solutions" }, "dateModified" : "2024-07-24T10:47:56.451Z", "datePublished" : "2024-07-24T10:47:56.000Z", "headline" : "Wendy Zapach, CRO of Optii, to Moderate HSMAI Boston GM Panel", "image" : [ "https://www.optiisolutions.com/hubfs/Wendy%20HSMAI%20Panel-2.png" ], "mainEntityOfPage" : { "@id" : "https://www.optiisolutions.com/blogs/wendy-zapach-to-moderate-hsmai-boston-gm-panel", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.optiisolutions.com/hubfs/final%20logo_small.png" }, "name" : "Optii Solutions Inc" } } ```