Request a Demo

About Us

The only predictive technology for
improved hotel operations

Get in touch






Headquartered in Austin, TX, and with offices in London and Brisbane, Optii is a hotel operations solution that leverages smarter technologies such as artificial intelligence, analytics, messaging and mobility to improve the efficiency and effectiveness of housekeeping and service delivery departments. Optii operates in real-time and allows hotels to streamline operations, reduce costs and enhance the guest experience in proven and tangible ways, without requiring capital expenditure and complex integrations.

Optii is backed by Thayer Ventures and used by hotels across the world, including La Cantera and The Don Cesar in the United States, as well as Okada Manilla Resort & Casino, Le Meridien, IHG and many more. 

Meet The Team

KG photo 2 HS Support

Katherine Grass


Katherine is responsible for the vision and growth of Optii. Under her leadership, Optii has become a global hotel operations platform now recognized by leading hotel brands. Katherine is a frequent guest at Phocuswright and Skift events. Connect with Katherine to get to know her!


Soenke Weiss

Founder and CSO

Soenke sets product vision for Optii and also oversees customer success. He founded Optii to address the lack of innovation in housekeeping operations, with automation, efficiency, and adoption as key influencers in our product development. Curious about best practices in hotel operations? Connect with Soenke to learn more!


Deborah Pevenstein


Deborah is responsible for building out Optii’s global footprint and customer base. A big believer in using data to drive strategy, Deborah has already expanded Optii’s presence in the US, Europe, Middle East and Africa and the business is rapidly scaling. Curious about our growth? Connect with Deborah to learn more!

Dylan Firn

Director of Sales, EMEA

Rachel Puglisi

Director of Sales, US

Michelle Diaz

Global Marketing Manager

Juan Carlos Parra

Director of Operations, APAC

Liz Sherstad

Accounts and Success Manager, US

Erika Chee

Director of Product Development

Wayne Brush

Sr. Director of Technology

Ilya Solomentser

Director SaaS Operations

Adam White

Sr. Developer

Michael Castle

Sr. Developer

Darren Allen

Sr. UI Developer

Jenn Dureja

Sr. Product Designer

Melissa Weiss

Office Manager

Natalia Shefova

Accounts Officer

Anne-Marie Eales

Software Quality Assurance Tester

Mark Bleyerveld

Help Desk Technician
lemeridien@1x galaxy macau@1x crowne plaza@1x att hotel conference center@1x venetian@1x intercontinental@1x
We have been able to find productivity savings at the beginning and end of each day.
Shelly Snyman
Director of Rooms, AT&T Hotel and Conference Center at The University of Texas at Austin
La Cantera has developed a ‘clean touch programme’ delivering PPE to all staff and guests as needed [enabled by Optii].
Matthew Lauzon
Resort Manager at La Cantera Resort & Spa

Get to know Optii

Our global team is here to help!

Contact us