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Optii Blog

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Wendy Zapach, Chief Revenue Officer at Optii, smiling during her interview at The Hospitality Show in Denver, with the quote “Trust is lost with lack of innovation...” displayed beside her.

Interview: Navigating Trust, Innovation, & Partnerships in Hotel Tech w/ Optii CRO Wendy Zapach

Nov 4. 2025
Join Wendy Zapach as she weighs in on the wave of consolidation sweeping hotel tech, what it means for innovation and trust, and...
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The Hospitality Show 2025: Trends and Insights from the Show Floor

Oct 30. 2025
Between Mark McGrath and the buzzing showroom floor, this year’s Hospitality Show was one for the books! From conversations with...
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Optii connecting hotel teams like housekeeping, laundry, and front desk across one platform

Why 2025 Is the Year to Upgrade Your Hotel Operations Software

Oct 9. 2025
Running a hotel in 2026 is not going to get easier, and if your current hotel operations software is not making life simpler for...
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Why Housekeeping Teams Around the World Love Optii

Oct 1. 2025
Housekeeping loves Optii! And for good reason – housekeeping is the heartbeat of every hotel and also one of the most complex...
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Navigating Peaks and Valleys in Québec: Using Technology to Simplify Seasonal Management

Sep 24. 2025
Lisez ce blogue en français. From the ski slopes of Mont-Tremblant and Saint-Sauveur in the winter, to multicultural festivals in...
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Naviguer les sommets et les creux au Québec : utiliser la technologie pour simplifier la gestion saisonnière

Sep 23. 2025
Read this blog in English Entre les pistes de Mont-Tremblant et de Saint-Sauveur en hiver, les festivals multiculturels à...
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Heading 1

with a request body that specifies how to map the columns of your import file to the associated CRM properties in HubSpot.... In the request JSON, define the import file details, including mapping the spreadsheet's columns to HubSpot data. Your request JSON should include the following fields:... entry for each column.